Background

THE BOOK

Where Is Your Why?

A Formula of Building Blocks to Attain Success

This book gives you a framework for success: for thinking about it through various lenses, from success in the year ahead to success over a lifetime. D.A. Abrams shares his proven formula that combines Foundation, Personal Values, 40 Precepts, and a Personal Plan of Attack into a comprehensive system for achieving meaningful success.

Weekly Bestseller
Order on Amazon

Available Formats

Choose the format that works best for you

Paperback

Physical copy shipped to your door

$14.99

Hardcover

Premium hardcover edition

$24.99

Kindle

Read instantly on any device

$9.99

Audiobook

Listen on Audible

$19.99

What's Inside

Four comprehensive sections that build upon each other to create your personal formula for success.

PART I

The Foundation

  • Family & Close Friends
  • Health & Wellness
  • Financial Fitness & Flexibility
  • Intellectual Curiosity
  • Community Service & Engagement
  • Faith-God-Spirituality

PART II

Personal Values

  • Accountability
  • Character & Integrity
  • Competitive Spirit
  • Courage & Boldness
  • Creativity & Innovation
  • Empathy
  • Humility
  • Inclusiveness
  • Loyalty
  • Teamwork & Collaboration

PART III

The 40 Precepts

  • Action Begins with Desire
  • Dream Big
  • Good Habits
  • Persistence & Perseverance
  • SMART Goals
  • Leverage Mastermind Groups
  • Personal Branding
  • ...and 33 more

PART IV

Your Personal Plan of Attack

  • Define Your Why
  • Mission & Vision
  • SMART Goals Framework
  • Measurement & Evaluation
  • Pivot Strategies

Also by D.A. Abrams

Make it Happen: 12 Steps to Reimagining Success
The Inclusion Solution: My Big Six Formula for Success
New-School Leadership: Making a Difference in the 21st Century
Diversity & Inclusion: The Big Six Formula for Success
Association Management Excellence